At Appoint Digital, our Email Marketing services are designed to keep your audience engaged, build long-term relationships, and drive conversions. Email marketing remains one of the most powerful tools for building customer loyalty, boosting sales, and maintaining a direct line of communication with your audience. Whether you’re launching a product, nurturing leads, or keeping your customers informed, we create personalized email strategies that deliver impactful results.
We specialize in crafting highly targeted email campaigns using list segmentation, automation, and compelling copy to ensure that your emails land in the right inboxes at the right time—resulting in higher open rates, click-through rates, and conversions.
services
services
services
ad services
services
PPC audit services
One of the first things we’ll do for your business is provide you with a full PPC audit. In the audit, we’ll evaluate every significant element of your existing PPC campaign and compile a report of what’s working and what isn’t. The report will break down every aspect of your PPC strategy and determine what you could improve. In addition, we’ll offer recommendations on how to improve them. In fact, if your business has over four employees and spends more than $1000 per month on PPC, you qualify for a free PPC audit! Just get in touch with us to get started.
services
Remarketing services
At Numerique, we specialize in helping you harness the full potential of remarketing, particularly through platforms like Google Ads. With Google Ads, you gain the ability to track the traffic to specific pages on your website and deliver targeted ads to those users who have visited those pages. Our team is dedicated to assisting you in setting up the necessary tracking mechanisms and creating captivating remarketing ads that effectively capture the attention and interest of your target audience.
services
Geofencing ad services
Numerique is here to provide you with comprehensive support in harnessing the potential of geofencing, ensuring that your ad campaigns are optimized for maximum impact. Our team of experts will assist you in identifying the ideal outer limits for your geofences and seamlessly integrate them into your Google Ads strategy. Using this information, we will assist in setting up geofences that precisely align with your objectives, reaching the right people at the right time and maximizing the efficiency of your advertising efforts.
ad services
Social media ad services
While Google Ads is undoubtedly a powerful advertising platform, it’s important to recognize that there are various other avenues to effectively display ads and engage with your target audience. Social media platforms, in particular, offer compelling paid advertising options that shouldn’t be overlooked. With users spending approximately 28% of their Internet time on social media, these platforms present a fantastic opportunity to connect with your audience.
How Our Email Marketing Services Drive Results
We take a strategic approach to email marketing, focusing on personalization, automation, and audience segmentation to maximize engagement. Our team creates customized campaigns that resonate with your target audience and drive meaningful interactions. Here’s what we offer
Email Campaign Strategy
We develop data-driven strategies tailored to your business goals, ensuring each campaign delivers the right message to the right audience.
List Building & Segmentation
We help you grow your email list and segment your audience for more targeted, personalized messaging.
Automation
Streamline your marketing efforts with automated email sequences such as welcome series, abandoned cart emails, and post-purchase follow-ups.
Compelling Copy & Design
We craft engaging, conversion-focused email copy and designs that capture attention and inspire action.
Performance Analytics
Track the performance of your campaigns with detailed analytics, including open rates, click-through rates, and conversions.
Why Choose Appoint Digital for Email Marketing
Email marketing is about more than just sending promotional content. It’s about building a relationship with your customers, nurturing leads, and keeping your audience engaged. With Appoint Digital, you’ll benefit from advanced segmentation, A/B testing, and ongoing campaign optimization to ensure every email delivers maximum value to your audience and measurable results to your business.
Our email marketing services are tailored to meet the needs of your business, whether you’re looking to drive immediate sales, build long-term customer loyalty, or improve brand awareness. We work closely with you to create campaigns that reflect your brand voice and resonate with your subscribers.
Automation & Personalization for Maximum Engagement
By implementing email automation, we ensure that your customers receive timely, relevant messages without added manual effort. From welcome emails to re-engagement campaigns, automation helps nurture leads and retain customers. Our use of personalization ensures that every email feels unique, tailored specifically to each recipient, increasing the chances of engagement.
What You Get with Our Email Marketing Services
When you partner with Appoint Digital for your email marketing needs, you gain access to a full range of services designed to improve engagement and drive sales. These include
-
Email Campaign Strategy
Tailored strategies that align with your business goals. -
List Building & Segmentation
Grow and organize your email list for targeted messaging. -
Email Automation
Set up automated workflows for lead nurturing, abandoned cart recovery, and customer re-engagement. -
Newsletter Creation & Design
Beautiful, on-brand newsletters that keep your audience informed and engaged. -
A/B Testing
Continuously improve performance with split testing on subject lines, copy, and design elements. -
Detailed Reporting & Analytics
Track key metrics and optimize your campaigns based on real data.
what you get
What is included in our paid search marketing services?
When you partner with Numerique, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs About Email Marketing
Interested in learning more about email marketing and how it can benefit your business? Explore our FAQs
Email marketing is a digital marketing strategy that involves sending targeted emails to a group of subscribers or potential customers. It is used to promote products, share updates, nurture leads, and engage with customers to drive conversions and build relationships.
Email marketing is essential because it allows businesses to communicate directly with their audience, fostering engagement and loyalty. It offers a high return on investment (ROI) compared to other marketing channels, as it enables personalized messaging and targeted campaigns that can lead to increased sales and customer retention.
Building an email list involves several strategies:
⦁ Offer Incentives: Provide incentives such as discounts, freebies, or exclusive content to encourage users to subscribe.
⦁ Use Sign-Up Forms: Place sign-up forms on your website, social media pages, and blog to capture leads.
⦁ Host Events or Webinars: Gather email addresses through registrations for events or webinars.
⦁ Leverage Social Media: Promote your email newsletter on social media platforms to attract followers.
You can send various types of emails, including:
⦁ Newsletters: Regular updates on your business, industry news, or helpful content.
⦁ Promotional Emails: Announcements about sales, discounts, or new products.
⦁ Welcome Emails: Messages sent to new subscribers to introduce them to your brand and offerings.
⦁ Transactional Emails: Automated emails sent after a purchase, such as order confirmations or shipping notifications.
⦁ Re-engagement Emails: Targeting inactive subscribers to rekindle their interest.
The frequency of your email campaigns depends on your audience and the type of content you provide. Generally, sending emails once a week or bi-weekly is effective. However, it’s important to monitor your audience’s engagement and adjust your frequency accordingly to avoid overwhelming them or being forgotten.
To create effective email campaigns, consider the following best practices:
⦁ Segment Your Audience: Divide your email list into segments based on demographics, behavior, or preferences to send targeted content.
⦁ Craft Compelling Subject Lines: Create attention-grabbing subject lines to increase open rates.
⦁ Personalize Content: Use personalization techniques to tailor your emails to individual recipients, such as including their name or preferences.
⦁ Include Clear CTAs: Use clear calls to action (CTAs) that guide readers toward the desired action, whether it’s making a purchase or visiting your website.
⦁ Optimize for Mobile: Ensure your emails are mobile-friendly, as many users check emails on their phones.
You can measure the success of your email marketing campaigns by tracking key metrics, including:
⦁ Open Rate: The percentage of recipients who opened your email.
⦁ Click-Through Rate (CTR): The percentage of recipients who clicked on links within your email.
⦁ Conversion Rate: The percentage of recipients who completed a desired action (e.g., making a purchase) after clicking through your email.
⦁ Bounce Rate: The percentage of emails that could not be delivered to recipients’ inboxes.
⦁ Unsubscribe Rate: The percentage of subscribers who opted out of your email list.
At Appoint Digital, our email marketing services are distinguished by our focus on strategy, personalization, and performance. We take the time to understand your business goals and target audience, allowing us to create tailored campaigns that resonate with your subscribers. Our data-driven approach ensures continuous optimization for maximum engagement and conversions.
